01 413 3987 info@prcrecruitment.ie

Digital Marketing Executive



Digital Marketing Executive

Our client a leading provider of sales and project leads for the Irish construction industry are seeking a Digital Marketing Executive to work with its Sales and Marketing Team.

They are looking for an experienced, innovative and enthusiastic candidate to drive our offline and digital marketing requirements, set KPI objectives, enhance an existing marketing strategy, be a team player and not afraid to use their initiative.

Responsibilities:

Digital Marketing

  • The enhancement and execution of an existing marketing strategy for the business.
  • End-to-end management of digital campaigns, promotion, exhibitions and initiatives, working broadly across the business.
  • Creation and delivery of email marketing campaigns, including database and email systems management.
  • Writing and delivering content for a range of digital campaigns and online channels (Twitter, LinkedIn, Blog, E-mail campaigns, Newsletter, etc.).
  • Implementing and driving all aspects of digital marketing activities.
  • Measuring and reporting on analytics and online engagement.
  • Creating and fostering relationships with a diverse set of stakeholders, both internal and external.
  • Maintaining the CRM database and ensuring customer records are up to date.
  • Identify opportunities for improving and increasing the value of digital marketing.
  • Manage our web content.
  • Generation of regular pipeline of prospects and enquiries.
  • Provide reporting on Customer behaviour and Competitor analysis.

 Product Development

  • Solicit customer feedback.
  • Review trends and technology in web development.
  • Make recommendations for continuous product development.
  • Suggestions for potential new revenue streams.
  • Interact with web developers.

 Sales and Marketing Team

  • Provide assistance and support to members of the Sales and Marketing team.
  • Establish excellent working relationship with Research team.
  • Implement and maintain best practice in communication at all times with customers and colleagues.
  • Provide regular structured feedback to enable constant improvement of service levels.
  • Ensure all work carried out is in line with the company’s strive for continuous improvement.

 Person Specification/Requirements:

Education:

  • A degree in marketing/digital marketing is preferred.

Experience:

  • Experience in online sales and marketing is essential.
  • Familiarity with web-based subscription services would also be advantageous but not essential.
  • Understanding of CRM systems and databases is essential.
  • Knowledge of the construction sector and its terminology would be advantageous.

 Personal Skills and Qualities:

  • Professional appearance.
  • Excellent oral and written communication skills.
  • High level of motivation, organisation and an eye for detail.
  • Problem-solving and analytical skills to interpret sales performance and market trend information.
  • Ability to work under pressure and meet tight deadlines.
  • Ability to work both on your own initiative and be a team player.

Our Reference MI30

Partnering with PRC, we will provide you with unrivalled support to help you make the right decision in making your next career move. As standard, we review your CV and offer you advice on how to make you attractive to employers. We will provide you with the necessary interview preparation giving you a unique insight into how to prepare for your interview. Our consultants will guide you and manage the recruitment process allowing you to focus on securing the position. We do not want to waste your time so our honest and frank approach has gained us the reputation of been reliable and trustworthy recruitment company. Candidates with the required skills and necessary experienced in required for this job vacancy will be contacted. If you are job, seeking and you want us to register your CV please send your CV.

Important Notice – By applying for this position with PRC Recruitment (PRC Confidential Ltd.), the company may store your details on our company database. We will only use your information for job seeking services and will never share it with a third party. Please see our privacy policy explaining in more detail and your rights. Privacy Policy.

 


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